What we do, in detail.
Six disciplines, one accountable team. Pick a discipline to see exactly what's included, how long it takes, what it costs, and what you own at the end.
An identity that survives contact with the product.
Naming, positioning, identity and a design system built as code as well as artwork. Most brand work dies at handoff; ours ships, because the people drawing it sit next to the people implementing it.
You get the strategy that decides what the brand says, and the system that makes it hold together across product, site, deck and social without a designer in the loop every time.
What's included
Every engagement in this discipline ships with all six. Nothing here is an upsell.
Interviews, market read and the one sentence the company can defend in a sales call.
Logo, type, colour, layout and motion — two directions taken far enough to judge properly.
Value propositions, proof points and tone rules, written as examples rather than adjectives.
Tokens and components delivered in Figma and in code, matched so implementation cannot drift.
Deck, one-pagers, social and email templates your team can fill in without breaking anything.
Short, practical, example-led — the kind people actually follow instead of a 90-page PDF.
How a Brand engagement runs
Interviews, market read, and the sentence your company can actually defend.
Two directions, taken far enough to judge. Logo, type, colour, motion, imagery.
Guide, templates and a UI kit delivered in Figma and in code, matched to each other.
Applied across product, site and collateral so the brand ships instead of sitting in a PDF.
Brand — indicative pricing
Ranges, not quotes. The number you sign comes out of discovery and does not move unless you change scope.
Keystone Labs — identity system
Positioning, identity and a coded UI kit for a lab services company — then the marketing site built from the same tokens, so the launched pages matched the design exactly.
We had been through two rebrands that never made it into the product. This one shipped in a month because the system arrived as code.
Send the problem, not the spec. We'll tell you which discipline actually solves it — sometimes it's none of them.
Ask us →Brand,
answered straight.
Switch discipline above and these change with it.
Everything: Figma libraries, logo masters in vector, fonts licensing guidance, and the token files the code reads. No dependency on us to make a poster.
Two directions taken far enough to judge, then one chosen and refined. We do not present eight thumbnails and ask you to pick — that is how brands get designed by committee.
Yes, and usually we recommend it. Renaming is expensive and rarely the actual problem; if it is, we will make the case with evidence.
Tell us what
you're building.
Send the brief — even a rough one. You'll get a written response within one business day with a ballpark range, a suggested shape for the project and the honest version of what it will take.